Hill Station Hard Cider Ale

Hill Station is a hard cider range inspired by the charm and nostalgia of mountain escapes. The packaging required a visual language that could celebrate the unique character of each flavor while creating a cohesive identity across the portfolio.

My role was to develop the master illustration style and create the key visuals for the different variants. Drawing inspiration from vintage crayon sketches and old-school travel memorabilia, I crafted an illustration system that evoked a sense of nostalgia, warmth, and discovery. The hand-drawn aesthetic helped give each flavor its own personality while maintaining a consistent and recognizable look across the entire range.

Studio

This project was created at NH1 Design as a collaborative effort within the studio's design team.

My Role

Master Illustration
Brand Extensions

Sector

Consumer Goods